Svatam, meaning 'oneself' in Sanskrit, is a contemporary clothing brand rooted in a profound tribute to India's rich heritage of time-honored craft techniques. This homage is vividly expressed through our label's colorfully vibrant designs, which serve as a testament to the cultural depth and artistry inherent in Indian handicrafts.

At Svatam, each piece is a celebration of experimental silhouettes using heritage techniques like appliqué embroidery, quilting, dip-dyeing, tie-dye, and hand painting. Through this revival, these ancient techniques are seamlessly transformed into contemporary silhouettes, striking a harmonious balance between intricate detailing and the glamor of the modern world.